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Heavy Duty Q&A
frequently asked questions and answers...

Table of Contents 

  1. How much do videos cost ?
  2. How long does it take to produce a video ?
  3. How do I know I need video verses something else ?
  4. Which delivery method should I use ?
  5. How do I know I'm not wasting money on something I don't need ?
  6. What should the return on my investment be for my video ?
  7. How can using HDV as my only video producer make future video projects cheaper ?
  8. How come you have a Demo Reel "CD-ROM" and not a "DVD"?

How much do videos cost?

This is a hard question to answer without knowing everything involved.  Its about the same as asking someone how much a car costs (without describing the type or make of car).  We can give you a price range, but will you know where in that range your project needs fall?  Contact us to give us an idea of what you are trying to do so we can give you a few estimates of what it would take to get it done.

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How long does it take to produce a video?

This question is very similar to the first question in the way its answered.  However, we can tell you that HDV has not missed a deadline to date.  If we do not believe we can complete a project in an agreed upon timeframe (before we start it), we will recommend another course of action.

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How do I know I need video verses something else?

This is part of our initial discussions with all clients, and is a very important question to the overall success of the end goal.  Video is almost always a good idea.  But carefully analyzing your needs, your expectations, and your potential audience will let us know for sure if video is right for you.

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Which delivery method should I use?

Also a part of our initial discussions, delivery mechanisms and execution is critical to getting your money's worth out of video production.  Internet delivery is almost always a given, but when to duplicate what type of physical media really depends on factors such as how long it takes for your video content to become stale, how many people or companies you plan on delivering to, future plans, media cost, your budget, etc.

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How do I know I'm not wasting money on something I don't need?

Well, its actually in OUR best interest to let you know, that in our opinion, you may not get the return on investment you envision.  What we don't want to see is you loosing money on something we did for you.  Since our business is majority word-of-mouth, we want you to brag about us to all your friends and colleges, not wish we never met!  We are looking for repeat business and referrals, not "quickie" jobs that don't produce a tangible and measurable result.

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What should the return on my investment be for my video?

We believe that you should at least double your money in one year.  If your video can't do that, then maybe another course of action is needed.  In the best cases, videos can make more than 10 times the money paid to produce them in one year. Videos not only make money for you by helping sell products or services, but by cutting costs as well.  For instance, a well crafted set of training videos can cut the size of a company's training staff by 50% or more.  Video, unlike an employee, is always there, always delivers a consistent message (one that's provable in court), only gets paid once, never calls in sick, and will continue to make or save money long after you've paid for it.

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How can using HDV as my only video producer make future video projects cheaper?

Video used in past projects can and should become media used in future projects.  Every second of video used from a past project is one you won't have to pay for again.  As you or your company develop your own video library, more and more of that video can be used over and over again.  And since HDV will be in possession of a master copy of all video shot (even if it was unused), its yours and should be used to save you money on future projects. 

When HDV builds your initial video, making small changes to modify products and services costs much less since we are not only familiar with your project, but we have access to all the media clips and your saved final edit.  A change could be as simple as acquiring the new clips, modifying the original version in the original editor, and re-rendering the video.

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How come you have a Demo Reel "CD-ROM" and not a "DVD"??

Most people do not have a DVD player at their desk or in their office at work, but everyone can play a CD-ROM.  Due to the number of requests for CD-ROM, we decided to make the Demo Reel available to everyone, not just those with a DVD player handy.